Wire when you need distribution. Paid media when you need placement. Pitch when there is a story.
Rates on the tier. Account needed to order, not to compare.
Lead: The Block or Reuters.
First distribution with a named tier-1 lead.
Lead: The Defiant, with a complimentary article feature.
Crypto-to-mainstream reach on a working budget.
Lead: Cointelegraph PR link.
Authority play on high-traffic platforms.
Lead: Cointelegraph or CoinDesk homepage.
Major announcements that need homepage placement and a do-follow link.
Adding a tier signs you in first, then the tier is already in your cart. Rates move with the outlets. Do-follow is stated per tier because it is the one thing buyers assume and rarely get.
The tiers lead with crypto and fintech press. Most announcements also want a name outside the category — bought individually, on top of any tier.
Rates and turnarounds straight from the live catalogue. Editorial independence applies: you buy the placement, not the verdict.
You get the package, the reasoning, and the next step before anything is submitted.
Wire distribution is paid placement. It puts the fact on the record fast. It is not earned editorial and we never present it as such — if your story would win coverage on merit, we will tell you before you spend.